All writings

Reflections and Learning

21 pieces
APR 11, 2021

Data Driven Journey

In an intrinsically connected world, data is everywhere. It was always there, in the form of information. What evolved so powerfully over the last…

Data Driven Decision MakingData ScienceForecasting
OCT 18, 2019

Inspiring Inclusion- SSA19

I have previously worked on building assistive technology while creating Tootle (the first ride sharing platform in Nepal). The impact it created is one…

JUN 29, 2019

Trove Brand Story

Inspiration The basic tenet behind pursuing Trove, a privacy focussed bookmark manager is the fact that reading has been an intrinsic part of our…

BOOKMARKBrandingDATA PRIVACY
MAR 10, 2019

All big business starts small

Project रचनाहरु (Rachanaharu) meaning “creation” in Nepali is a curated list of creative local Nepali products and brands. With our personal experience, we thought…

FEB 25, 2019

My one day in a classroom

On December 2, 2018, I had an opportunity to participate in Teach for Nepal’s purposeful initiative – One day in a classroom. “One Day…

Education empowerspassion project
DEC 31, 2018

Wishing Tootle Happy Birthday, and GoodBye

Happy 2 nd Birthday Tootle Sketching Tootle’s logo as Rangoli in Tihar (a festival of lights in Nepal), establishing the culture of celebration in…

ridesharingstartupsstartupsnepal
DEC 14, 2018

The Curse of Knowledge

Establishing a PM culture in a tech startup that was all over the place was a strenuous job for me to say at the…

Curse of KnowledgeProject ManagementTrello
OCT 25, 2018

Deep Dive Dinner

On 22 September 2018, I had the opportunity to attend an experiential dinner with Kathmandu Shaper team. Honestly, I or most of us joining…

Experiential LearningShapers
OCT 21, 2018

Photobooths- amplifying brand exposure

Viral marketing is picking up and I am always eager to adopt trendy marketing methods that amplify brand exposure. I recently organized two baby…

BrandingViral marketing
OCT 21, 2018

The Red Series

Wandering about, to find my lost soul, I reached Photoktm 2018 again (Photo Kathmandu is an international photography festival organized by photo.circle, a platform…

ArtDesign ThinkingPhotography
FEB 23, 2018

Canva, birthday saver

Working in a startup, one key learning is frugality. During such tough times, Canva helped me turn into a pseudo designer. We were about…

BrandingDesign ThinkingPseudo Designing
JUL 21, 2017

Tootle Happy Ratings Story

While working for Tootle app (a ride sharing application launched in Jan 2017 inside Kathmandu valley), we conducted a simple NPS (Net promoter score)…

Email marketing campaignNPS
JUN 25, 2017

The Curious Case of Google Vs Facebook Analytics

While running digital campaigns in facebook for Tootle (a ride sharing application launched in 2017 inside Kathmandu Valley), we incorporated facebook sdk in the…

Digital Analytics
JUN 21, 2017

A study on role of children in family buying behaviour.

Research Inspiration It was a regular family gatherings- seniors stuff mostly and I was bored. Meanwhile, my cousin offered me to play a game…

Consumer behaviorResearchSPSS
JUN 21, 2017

My acumen on Project Management

Having worked in a product development team developing and delivering ICT based products for about 4 years now, I have accumulated quite a few…

Agile MethodologyProject ManagementTrello
OCT 16, 2016

Edquake

Edquake is an earthquake literacy application developed on mobile phone platform due to the fact that mobile phones are more likely to be with…

ICT in DRRProject Management
OCT 14, 2016

Event Branding- Nepal Nirman

Introduction Nepal Nirman is an annual event conducted by Himalaya Television as an effective branding campaign. The event Nepal Nirman seeks to look at…

BrandingBusiness Development
OCT 07, 2016

Edcrayon

The education system in Nepal follows the traditional teaching pattern mostly. Lately there are few schools that have integrated innovative models in teaching but…

Business DevelopmentICT in Education
SEP 01, 2016

Color Story

Brand Logos as we know are the chief visual identity for any business. They are critical in business marketing. A company’s logo becomes its…

BrandingDesign Thinking
AUG 05, 2016

Photoshop play and advertisement concept

I have always aspired to experiment more with photoshop. Meanwhile in the process of learning, I thought of exercising the photoshop skills with something…

Design ThinkingPromotional MarketingPseudo Designing
JUL 28, 2016

Simple yet vibrant- NPS Tool

I came across an HBR review on the “The one number you need to grow” by Frederick F. Reichheld while at Strategic Management classes…

NPS