Data Driven Journey

In an intrinsically connected world, data is everywhere. It was always there, in the form of information. What evolved so powerfully over the last decade is technology that allowed us to handle, process and analyse the vast amount of data. In knowledge economies where information is in abundance, how we process them to derive meaningful…

Inspiring Inclusion- SSA19

I have previously worked on building assistive technology while creating Tootle (the first ride sharing platform in Nepal). The impact it created is one of the glorious moments in my career. I have always wished to do more in accessibility ever since. The technology was/is very frequently used by visually impaired people. In fact a…

Trove Brand Story

Inspiration The basic tenet behind pursuing Trove, a privacy focussed bookmark manager is the fact that reading has been an intrinsic part of our lives. We are constantly trying to ingrain this habit in us because we believe it enlightens and helps develop a sound view of the globe. What we read is important to…

All big business starts small

Project रचनाहरु (Rachanaharu) meaning  “creation” in Nepali is a curated list of creative local Nepali products and brands. With our personal experience, we thought it is very difficult to discover & find new local products and businesses in one place. Considering the significant growth of micro-entrepreneur ventures in Nepal (especially in the last decade), we…

My one day in a classroom

On December 2, 2018, I had an opportunity to participate in Teach for Nepal’s purposeful initiative – One day in a classroom. “One Day in a Classroom” aims to bring inspirational leaders from diverse sectors into classrooms in public schools for a day, where students have very limited exposure to real-life models. The visitors are…

Wishing Tootle Happy Birthday, and GoodBye

Happy 2nd Birthday Tootle I recently parted ways with Tootle (the first ridesharing platform in Nepal), where I drove product and business growth under the position of CMO. Many of my friends wondered why I chose to leave the brand I built or nurtured like my baby. I felt like answering this once and for…

The Curse of Knowledge

Establishing a PM culture in a tech startup that was all over the place was a strenuous job for me to say at the least. I initiated it with the use of Trello so that there is a proper visualization or perspective of project status to all the team members. Have shared my bit of…

Deep Dive Dinner

On 22 September 2018, I had the opportunity to attend an experiential dinner with Kathmandu Shaper team. Honestly, I or most of us joining had no clue what signing up to this would unfold since it was our very first time. But, we decided to just go for it because that’s how we are, spontaneous…

The Red Series

Wandering about, to find my lost soul, I reached Photoktm 2018 again (Photo Kathmandu is an international photography festival organized by photo.circle, a platform for photography in Nepal.) I had been to the one in Patan a few days back, today I went to Chaya Centre, Thamel. History, Art and Expressions have a magnetic effect…

Photobooths- amplifying brand exposure

  Viral marketing is picking up and I am always eager to adopt trendy marketing methods that amplify brand exposure. I recently organized two baby shower events which were a big hit among my family and friends- one was for my sister and the other one was for a friend. I have been observing how…