While running digital campaigns in facebook for Tootle (a ride sharing application launched in 2017 inside Kathmandu Valley), we incorporated facebook sdk in the app later than we launched the app in google playstore. However, as we started tracking the app analytics from both facebook and google, there was a difference seen. The number of…
Month: June 2017
My acumen on Project Management
Having worked in a product development team developing and delivering ICT based products for about 4 years now, I have accumulated quite a few insights on project management. The very first question in project management is which methodology to use. The two most popular methodologies especially in software development are Waterfall: which is famous as…
A study on role of children in family buying behaviour.
Research Inspiration It was a regular family gatherings- seniors stuff mostly and I was bored. Meanwhile, my cousin offered me to play a game called Mini Militia. He teased me on my poor game skills. My cousin is a 3 yr old nursery going child. We have to agree that kids these days are way…